LinkedIn Outreach Agency that Books Meetings

We build personalized LinkedIn campaigns that connect your sales team with target ICPs — without the spam, the bots, or the wasted connections.

500+

Meetings booked

12–18%

Response rate

15+

B2B clients

in CISO VP Eng CTO Dir IT Head VP Sec
/ The reality

Outreach that starts conversations — not spam folders.

LinkedIn has over a billion users and 65 million decision makers. Your buyers are on the platform right now — but they're drowning in generic connection requests that all sound the same.

The companies winning aren't sending more messages. They're sending better ones — targeted to the right people, personalized to their situation, timed when they're receptive.

That's what we build for B2B teams in SaaS, cybersecurity, and industrial.

Generic outreach
spam
spam
delete
Replied · 4 min
M
Marcus, CISO
Manufacturing · Series C
"Saw your post on OT/IT segmentation — we're hitting that exact wall. Worth 20 min next week?"
/ The traps

Why most LinkedIn outreach fails

Three reasons your last campaign didn't work — and how we solve each.

! ACCOUNT FLAGGED
01 / Detection

Automated tools = account restrictions

LinkedIn's detection is smarter than ever. Tools that blast 100+ requests/day get accounts flagged or banned. We stay inside the limits and use human-driven personalization that keeps your profile safe.

Hi {first_name} Hi {first_name} Hi {first_name} Hi {first_name} 2% RESPONSE RATE
02 / Templates

Generic messages = 2% response

"Hi [First Name], I noticed we're both in the cybersecurity space." Every decision maker gets 20 of these per week. Our messages reference specific triggers — funding rounds, articles, job changes. That's why our response rates are 5–8× higher.

500 RANDOM "VPs" ICP 1 RIGHT FIT
03 / Volume

Volume without targeting wastes cycles

Sending 500 requests to anyone with "VP" in their title fills your inbox with unqualified conversations. We target prospects who match your ICP — fewer conversations, dramatically higher close rates.

/ Services

Our LinkedIn outreach stack

01 ICP & Research

Ideal Customer Profile & prospect research

We define your ICP using firmographic, technographic, and intent data. Then we build hand-verified prospect lists in Sales Navigator — filtered by role, company size, industry, and buying signals. No spray-and-pray. Every prospect is someone your sales team would actually want to talk to.

Total LinkedIn pool 1B+ Industry · role 240k Company size · region 12k Intent signals 820 ICP
Hi {first_name}, I noticed we're both in the {industry} space. Would love to... 2% reply Re: your Q2 SOC 2 milestone Hi Sarah — congrats on the Series B. Saw your post on vendor risk after the Okta breach — we help CISOs at Series B SaaS solve exactly that. 15% reply
02 Messaging

Personalized connections & messaging

Every message is written by humans, not AI templates. We reference the prospect's role, company news, content activity, and industry challenges. Our campaigns hit 35–45% acceptance and 12–18% response rates — 3–5× the industry average.

When a CISO receives a message about a compliance challenge specific to their stack, they respond. When they get "I'd love to explore synergies," they hit delete.

03 Multi-channel

Multi-channel outreach sequences

LinkedIn alone isn't enough. We coordinate sequences across LinkedIn connections, follow-ups, InMail, and warm email — multiple touchpoints that feel cohesive, not chaotic. Increases response rates by 40–60% over single-channel.

in Day 1 · Connection request + personal intro in Day 4 · First message value drop, no ask @ Day 7 · Warm email references LI thread in Day 11 · Follow-up new context, new angle Reply → meeting booked
VARIANT A Acceptance 42% Reply 14% 3.1× vs baseline VARIANT B ★ Acceptance 61% Reply 22% 5.2× winner
04 Optimization

Account management & optimization

A dedicated team monitors every campaign daily. We A/B test messaging, adjust targeting, and optimize sequences based on response rates and meeting conversion — never vanity metrics like connection volume.

05 Reporting

Reporting & pipeline attribution

Weekly reports: acceptance, response rates, conversations started, meetings booked, pipeline generated. Every lead tracked through your CRM. We capture long-term pipeline influence too — in B2B cycles of 6–14 months, today's connection request might convert three months from now.

PIPELINE · 90D Meetings 38 Pipeline $340K Reply rate 16% Acceptance 44% ▲ 2.4× vs prev quarter
/ Difference

How we're different

Industry-specific targeting.

We specialize in cybersecurity, industrial, and SaaS. We know your buyers, competitors, and sales cycle — not recycled templates from a different industry.

Full-funnel integration.

Most agencies run outreach in a vacuum. We connect it to your content, SEO, and LinkedIn presence. When a prospect checks your profile, they see thought leadership — not an empty page.

Human-written messages. Always.

We use automated tools for management — never for message creation. Every personalized message is crafted by someone who actually researched the prospect.

Meetings, not connections.

We measure success by qualified meetings booked and pipeline created. An agency that reports on connection counts is hiding behind vanity metrics.

/ Proof

Prospects replies from our campaigns

LinkedIn outreach reply: AI university founder asking to share deck about seed extension
LinkedIn outreach reply: VC asking for URL, slidedeck or demo after personalized message
LinkedIn outreach reply: prospect engaging on objections, asking how Catchy works
/ Process

Seven steps from list to booked call

From building your target base to qualified meetings — without flagged accounts or wasted cycles.

01
List building

Target list built around your ICP and region. Every contact freshly sourced with a full dossier — never a pre-made list.

02
Segmentation

Split by company type, role, geography, and language. Each segment gets its own angle, tone, and argument.

03
Messaging

Personalized to every lead. Each message tied to the specific person's context — never a name-merged template.

04
Sending

300–600 invites per month per account. Safe volume that stays inside LinkedIn's limits — no flagged accounts.

05
Follow-up

Sequences with new context — not "just checking in." Each follow-up adds a fresh fact or angle.

06
Email layer

Parallel email channel that lifts deliverability and reply rates. LinkedIn alone leaves response rates on the table.

07
Qualification

Only ready-to-call prospects reach your sales team. No cycles wasted warming up cold leads.

FIT Cybersecurity B2B SaaS Industrial $25K+ deal size $1M–$500M Multi-stake
/ Who this is for

Built for B2B teams selling to enterprise buyers.

Our services are built for B2B companies that sell to enterprise or mid-market buyers with complex sales cycles. Decision makers — CISOs, VPs, directors, C-suite — who don't respond to cold email blasts.

This works best if you have a proven product but need a predictable source of qualified leads. If your sales team spends more time prospecting than closing. If your average deal size is $25K+ and your sales cycle involves multiple stakeholders.

/ Case studies

LinkedIn outreach results

CYBERSEC SAAS Before 2% After 90 days 38 mtgs ▲ targeting CISOs · IT Dir.
Cybersec SaaS · Series B

Sales team was cold-calling from purchased lists, 2% meeting rate. We launched targeted outreach to CISOs and IT directors.

38

Meetings · 90d

$340K

New ARR

INDUSTRIAL EQUIP. Trade shows3/yrSEASONAL Always-on22 mtgs60 DAYS Plant managers · Procurement
Industrial · Manufacturing

100% dependent on trade shows. We targeted plant managers and procurement directors year-round.

22

Meetings · 60d

4

RFPs generated

B2B SAAS · $8M ARR Founder hours 15h/wk Pipeline 3.2× ONE QUARTER 45+ qualified convos / month
B2B SaaS · $8M ARR

Founders handling all outreach manually, 15+ hours/week. We took over completely.

45+

Convos / month

3.2×

Pipeline lift

/ Approaches

Manual vs automated vs hybrid

Three approaches. Different tradeoffs. One produces meetings without burning your account.

Manual (in-house) Fully automated Hybrid (our model)
PersonalizationHighTemplate-basedHigh
Daily scale10–2050–10030–50
Response rate15–25%2–5%12–18%
Account safetySafeHigh riskSafe
Cost per meetingHigh (time)Low cost · low qualityBest ROI
Sales cycle impactShorterLongerShorter
No commitment · No pitch deck

Ready to fill your calendar with qualified meetings?

Book a free strategy call. We'll review your ICP, discuss your goals, and show you exactly how we'd build a campaign for your business.

/ FAQ

Frequently asked questions